SCOPEN Marketers Masterclass Trends of the South African Communications Industry
SCOPEN is gearing up for its 2018 marketers masterclass 3 cities tour – the first stop is Johannesburg at the IoD on 7 February 2018 from 2pm – 4:30pm, the second will be in Durban, Umhlanga on 22 February 2018, the tour comes to an end in Cape Town on 1 March 2018. The masterclasses will detail Insights into the Trends of the South African Communications Industry.
Among these trends are:
Preferences for integration v specialization
Creating a long list – how marketers are doing this
Satisfaction levels with agencies
Contribution by agencies to business growth of marketers
Concerns with the consumer and their changing environment
Creative agencies to watch and follow
Media agencies to watch and follow
The class is aimed at senior marketing executives – Marketing Directors, Marketing Managers & Senior Brand Management. It is free of charge for respondents who participated in the study fieldwork with us and R 2500,00 ex VAT per person for other marketers.
All attendees will receive a complimentary printed copy of the 2017/18 agencyScope Marketers’ Report containing the 15 trends.
To enrol for this class and please be in contact with: Hlamazi Mabunda – hmabunda@scopen.co.za – or call us on 010 594 0281.
SCOPEN is gearing up for its 2018 marketers masterclass 3 cities tour – the first stop is Johannesburg at the IoD on 7 February 2018 from 2pm – 4:30pm, the second will be in Durban, Umhlanga on 22 February 2018, the tour comes to an end in Cape Town on 1 March 2018. The masterclasses will detail Insights into the Trends of the South African Communications Industry.
