NetFlorist, South Africa’s largest sameday gift and flower delivery service, and its sassy cupid, Harold, are back on air in time for Valentine’s Day.
The former, recently voted as the country’s best florist, is offering a sweet deal to encourage early delivery of Valentine’s Day gifts; the latter dispensing his usual direct-to-the-heart, tongue-in-cheek.
Using Harold’s well-known Relationship Hotline as the hook to snare listeners’ ears, Harold’s double entendres poke fun at the luckless, loveless fans calling in for advice. But, as usual, his big heart takes over before the spot is done with him suggesting not only the perfect make-up gift but a treat to sweeten deal. This time, it’s free Lindt chocolates for anyone requesting delivery on February 12 and 13.
Created by FCB Joburg’s team of Suhana Gordhan (Creative Director), Jessica Everson (Senior Copywriter), Brandon de Souza (Only Juan – Junior Copywriter) and Emmanuel Mutendji (Best Bae – Junior Copywriter), the two spots are flighting on national radio stations.
- Top 50 DSTV TV programmes – October 2024 - 12th November 2024
- Top 50 FTA TV programmes – October 2024 - 12th November 2024
- The Latest MAPS™ Data: A Comprehensive Look at Consumer Behaviour - 12th November 2024