Latest Industry News
Fak’ugesi Festival to awaken bold creativity and imagination in the 2017 Making Weekend
A firm favourite of the Fak’ugesi African Digital Innovation Festival firm returns this year from 8 to 11 September. The 2017 Making Weekend will once again put serious emphasis on having a whole lot of fun while learning and sharing skills in all things digital and technological. In partnership with Ericsson, ABSA Business Banking and... Continue reading→
The MediaShop to host OOH workshop for SMMEs
As part of The MediaShop’s ongoing engagements with media owners and partners, the agency is hosting an Out of Home (OOH) workshop on Thursday 7 September at the Bryanston Country Club. Specifically, the purpose of this workshop is to interact with SMMEs within the Out of Home sector to discuss the state of the OOH... Continue reading→
Campaign for Millennials with Political Branding
By: Bryen Farrell Pittner, July 2017 I grew up in the United States and have now spent 3 months in South Africa at FCB an advertising agency. We’re working on a South African youth study within the strategy department here to figure out what makes this population tick. We find that youth are concerned about... Continue reading→
Introducing Blacksmith Collective: Where creatives merge
Brands and businesses in the market for innovative production services can now access a curated network of creative experts thanks to Blacksmith Collective, a premium production house with a network of over 200 creative partners across South Africa. Blacksmith Collective is an innovative production collective specialising in content creation and creative problem solving. They have... Continue reading→
IAS’s Black-owned agency list now more than 100
With even more frequency, the Independent Agency Search & Selection Company (IAS) is being asked by marketers to help them find agencies that are black-owned and in just 20 months, the IAS has become adept and fast at matching reputable agencies with the required credentials to those clients who use B-BBEE guidelines as a sustainable... Continue reading→
#RideWise Full Tank Thursday with Engen
Hundreds of Gauteng Motorists who practice “safe driving” stand the chance to win an Engen petrol voucher valued at R1 500 each as part of the Engen #RideWise campaign. ‘Full Tank Thursdays’, which will take place on September 21 and September 28, will see selected motorists who are wearing their seat belts and have a... Continue reading→
Toyota Fortuner 4X4 Enlists Support of 4 Sporting Heroes For 2017 Competition
Toyota Fortuner 4×4 has enlisted the support of four prominent South African sports heroes for its 2017 version of the competition that enthused sports and motoring fans countrywide last year. Mountain biking champion Bianca Haw, Dakar winner Giniel De Villiers, Springbok rugby star Oupa Mohoje, and obstacle course racing heroine Hanneke Dannhauser are urging South... Continue reading→
Transit Ads™ MyCiTicampaign a win for African Extracts
Transit Ads™ has implemented a campaign for African Extracts that sees the brand showcased on MyCiTi buses travelling on major routes within the greater Cape Town area. Transit Ads™ has exclusive advertising rights to MyCiTi buses in Cape Town, providing a golden opportunity for brands wanting to stand out within this bustling major city.... Continue reading→
IAS Marketers Masterclass
How Clients and Agencies can Adapt, Evolve and be Future-Fit for the Inevitable Digital Disruption An interactive session facilitated by Johanna McDowell, CEO of IAS, Selvin Govender, Marketing Director, Mercedes Benz South Africa, Gau Narayanan, MD, Net#work BBDO, Regional Director, BBDO Africa and Brad Reilly, Executive Creative Director, Net#work BBDO Date: Monday 18 September 2017 Time: ... Continue reading→
Advertising Standards Authority of South Africa calls for applications for permanent CEO position.
In accordance with the Business Rescue plan adopted by creditors on 25 April 2017, the ASA announces that it will be interviewing prospective candidates for the position of permanent CEO during September 2017. The Advertising Standards Authority of South Africa (ASA) is a self-regulating independent body, established by the marketing communications industry and mandated by... Continue reading→