Latest Industry News
Dirk Visser is Head of Social Media at CBR Marketing Solutions
The learning curve for Dirk Visser, Head of Social Media at CBR Marketing Solutions, has been steep and exciting since he joined the company with limited experience but lots of enthusiasm in 2013. He started as a social media specialist and in 2015 was promoted to his new position. He now heads a team... Continue reading→
Riding the waves of the digital world
Digital marketing is a strategy. It’s not just simply a website, or social media, or Google; it’s a full platform that allows people to position their businesses within the communities they’re targeting. And it is enabling an unprecedented level of engagement between companies and their customers. In fact, the greatest advantage of social media... Continue reading→
DISPLAY AND SEARCH MARKETING AGENCY LAUNCHES INTERNSHIP PROGRAMME
Patience Lunika has joined Sprout Performance Partners, a well-known programmatic display and search marketing agency, as part of the Sprout Lite internship programme. She started in April and over the three-month placement, will be trained in Google Certifications from Analytics to Basic Campaign Management. She will also gain SEO knowledge and practical skills as she will be... Continue reading→
Ogilvy Public Relations wins at Sabre Awards
Ogilvy Public Relations won three awards at the inaugural African SABRE Awards, including the Platinum SABRE Award for the best African public relations campaign. This win is hot on the heels of the four accolades the agency received at the PRISM Awards 2017 early this month. Ogilvy Public Relations won Platinum in the coveted Best... Continue reading→
GGi expands financial services and healthcare portfolio
Adding to its financial services experience, GGi has been appointed to manage all PR and social media for Debtsource, credit management specialists which manages the entire credit extension process designed to improve its clients’ liquidity and profitability. The agency has also been selected by Advanced Health, listed on the AltX of the JSE, the leading... Continue reading→
Marc du Plessis appointed Head of Publisher Council at IAB
Joint CEO of SPARK Media, Marc du Plessis has been announced as Head of the Publisher Council of the IAB. The Publisher Council represents its IAB publisher members in a wide range of interests including regulatory and audience measurement issues. “I’m really excited to get stuck into my new role within the IAB where I’ve... Continue reading→
Debonairs Pizza Calls On South Africans To ‘Un-Lamba’ Themselves
Upping the tempo and grabbing attention by featuring the energetic tune made famous in 1958 by Mexican-American musician Ritchie Valens, ‘La Bamba’, the commercial nevertheless has true South Africa appeal as it replaces the word ‘La Bamba’ with ‘Lambile’, which is Zulu for ‘hungry’. Listen here: https://www.youtube.com/watch?v=944FcvCllMc Just 30-seconds long, it urges all South Africans... Continue reading→
Supa Father’s day
Remember that guy who was your superhero thoughout childhood? Who knew the answer to all of life’s big questions? When did google replace him? This Father’s Day, Supa Quick is reminding us that Dad is still our superhero. Supa Quick briefed their agency, Artifact Advertising, to create a celebratory Father’s Day (June 18th), campaign this... Continue reading→
Clockwork Media wins African PR Consultancy of the Year
The annual EMEA SABRE Awards were held in London last night, a prestigious event that celebrates the best PR firms across Europe, the Middle East and Africa. Clockwork Media walked away with the African Consultancy of the Year Award, a massive feat for an independently owned agency. The Holmes Report 2017 EMEA PR Consultancies of... Continue reading→
SilverBridge committed to driving employee happiness
The SilverBridge Buying Happiness initiative that forms part of the insurance software services provider’s employee wellness programme is designed to improve their overall happiness by perpetuating the culture of giving within the organisation. “In 2015, I was watching a discussion on how money can buy happiness if it is spent on someone else. This was... Continue reading→