Latest Industry News
How to make it as a creative entrepreneur in South Africa
“South Africa’s budding creative industry is brimming with potential and opportunity, but starting a venture in this relatively new and often unpredictable space can be challenging”, says Fiona Peake – national communications manager at Vega, an educational brand of The Independent Institute of Education (The IIE). “South Africa’s creative economy is worth a whopping R90... Continue reading→
Businesses are ditching big-name network agencies in favour of independents
Resting on your laurels is never a good idea. Not for people, and definitely not for businesses. In a saturated, chaotic industry like ours, it may seem like a decades-old multinational agency with hundreds of awards under their belt is always the better, less risky option. But current trends both in South Africa and across... Continue reading→
Golf Ads™ builds awareness for Kingfisher Lodge
Golf Ads™ has recently implemented a campaign for Kingfisher Lodge, a hotel and conference facility in Mount Edgecombe, KwaZulu-Natal. Targeting golfers on the golf course as well as all other consumers who regularly frequent the Mount Edgecombe Golf Course, the campaign is meeting the objective of keeping the lodge top of mind amongst this affluent... Continue reading→
AMASA Awards Announce 2017 Shortlist
After much deliberation, the 2017 AMASA Awards judges are thrilled to announce the shortlisted candidates for the 2017 AMASA Awards (Advertising and Media Association of South Africa). “The awards committee would like to extend our gratitude and congratulations to all the 127 candidates who entered this year, the standard of entries were some of the... Continue reading→
Jupiter CT take home a New Generation Awards gold
Social & Digital Media Awards declare Jupiter KING Recognising the importance of creativity in the social and digital media space, the New Generation Awards, acknowledged key players in the industry on 28 September 2017, at a Gala event in Johannesburg. On the night, The Jupiter Drawing Room Cape Town was ‘served’ a Gold in the Online Competition Award for its #SWHOPPER campaign... Continue reading→
What makes an icon?
What do a controversial singer, a boxer and an archbishop have in common? The answer is not the punch line to a comedy skit but the fact that all three are highly revered as South African icons. Brenda Fassie rose from modest beginnings to stardom and was adored for giving voice to a marginalised community.... Continue reading→
From start-up to 700% growth in just a year
Happy birthday to Hubble, a company that in under a year has achieved phenomenal growth nationally and internationally, and was quickly appointed Uber’s preferred in-vehicle entertainment partner. “Excuse the pun, but it’s been an amazing ride,” says David Taitz, Sales and Commercial Director at Hubble. “In just one year, we as a company have grown... Continue reading→
Park Inn by Radisson partners with Skript for new breakfast campaign
The new Park Inn by Radisson’s breakfast is giving hotel guests every reason to smile. Following the launch of the hotel’s new breakfast offering, Park Inn by Radisson is running an exciting, colourful social media campaign #MyParkInnBreakfast during the month of October. Motivated by special breakfast moments, the #MyParkInnBreakfast campaign celebrates the Park Inn by... Continue reading→
Wits University appoints a CEO for the Tshimologong Precinct
Wits University has announced the appointment of Lesley Donna Williams as the CEO of the Tshimologong Digital Innovation Precinct. Vice Chancellor Professor Adam Habib, says: “Through Tshimologong, Wits is enabling the development of a new generation of digital technology experts, innovators and entrepreneurs. The Precinct is providing space for our country’s most creative young minds... Continue reading→
Digital marketing agency Spitfire wins international Inbound Marketing award
It’s no secret that consumers are doing everything they can to avoid as many ads as possible. This ad avoidance, while hampering the traditional advertising efforts of marketers, has led to a relatively new tactic – Inbound Marketing. Recognising exceptional success in this area, Hubspot has named Spitfire Inbound Marketing with the grand prize... Continue reading→