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Shield pushes boundaries, nominated for Newcomer and Campaign of the Year

Combining South Africa’s inherent love of soccer with a literal once in a lifetime opportunity – to train with international giants Chelsea Football Club, Shield has tailored a unique sponsorship property and been shortlisted for both Newcomer of the Year, and Campaign of the Year at this year’s Sports Sponsorship Awards. Gareth Marshall, Senior Brand... Continue reading

Fak’ugesi African Digital Residency goes trans-continental in 2018

The Fak’ugesi Digital Africa Residency, a creative residency to support young digital creatives and innovators, has announced its fifth and most expansive artist’s residency taking place from 8 August until 9 September 2018. First established in 2014, the Residency this year includes artists from Cairo, New Delhi and Geneva, together with an artist from South... Continue reading

Zwelethu Radebe directs choose-your-own-ending Twitter series for Ford Fiesta

Egg Films’ Zwelethu Radebe directed The Independent State of Nandi, a choose-your-own-ending series of short films brought to Twitter from inside the all-new Ford Fiesta. Released every Monday and Thursday over four weeks across June and July 2018, the eight shorts captured Twitter’s imagination, with the first episode getting over 14 000 votes, 350 retweets, and nearly 2000 Likes, and... Continue reading

FCB Joburg Distills Essence Of ‘Africanacity’ As It Assists Absa Relaunch In Africa

FCB Joburg has created a new word, as well as a 360° campaign embracing traditional and new media, to assist Absa Group, formerly Barclays Africa Group, in its relaunch in Africa.The group’s new brand strategy and identity were co-created by OgilvyRED (New York), Grid Worldwide and Yellowwood, in a year-long process that started in 2017.... Continue reading

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