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New division of HaveYouHeard makes waves in broadcasting innovation

A new division created by full-service agency, HaveYouHeard, is innovating the broadcast media and branded content spaces. Called inBroadcast, it was created in response to the many different and cost-efficient opportunities that are emerging to challenge the traditional broadcasters’ role, from bespoke platforms built to amplify a single message through to brands themselves becoming broadcasters.... Continue reading

Airport Ads Unveils Strategic Rebrand

One of South Africa’s most trusted integrated airport media advertising specialists, Airport Ads® has refreshed its corporate identity to mark the company’s next step of its journey into the future. Since launching in May 2012, the standalone division of Provantage Media Group (PMG) has been the go-to media expert in the airports environment in Africa. Airport Ads®... Continue reading

Online Shopping in South Africa popular with women

According to IPG Mediabrands’ specialist digital agency Reprise, South Africa’s ecommerce industry, while still in its infancy, is showing strong growth thanks to high mobile penetration, secure payment options and changing spending habits. Natasha Courtney, Social Media Manager at Reprise South Africa says: “Currently only a quarter of South African retailers are spending through digital... Continue reading

HaveYouHeard combines content and production in one department

Cape Town-based agency, HaveYouHeard, has launched a content production department to improve turnaround times, reduce costs and add value during the creative process for clients like Old Mutual, Martell, Cape Town Tourism and YouTube. Comprising an in-house video content studio with camera, lighting and audio equipment and a green-screen facility, as well as an in-house... Continue reading

ROOTS 2019 research shows that appliances and electronics are major growth categories for women

SPARK Media’s ROOTS research gives us unparalleled access to trends over time, allowing us to see and predict changes in consumer behaviour at both a national and local level. Having conducted in-depth interviews with over 18 200 women from a diverse range of communities, ROOTS 2019 found that appliance and electronics shopping has increased by almost... Continue reading

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