Latest Industry News
The 8th Ask Afrika Icon Brands Awards: Top Trends takeout for 2017
South Africans are open to change, particularly when it comes to trying to save money in tough economic times.They are also firmly under the sway of global energies that are reshaping society in significant ways. Neither of which bodes well for brands that aren’t willing to adapt their marketing efforts to challenging times and a... Continue reading→
Big Wins for Cinemark at The Most Awards 2017
Cinemark secured third place as Media Owner of the Year at the 9th annual MOST Awards. That’s not all, Cinemark also bagged first place in the Cinema category, making it three wins for three consecutive years. The MOST Awards is a celebration of excellence in the media sector. The winners were announced at a prestigious... Continue reading→
Ads24 snaps up best-of-the-best accolades at 2017’s MOST Awards
Ads24 snapped up two hefty accolades at this year’s MOST Awards, proving that they are among the best-of-the-best in the industry. The company won the Media Owner of The Year in the newspaper category and came second in the overall The Media Owner of The Year Award. The MOST Awards are an annual celebration that... Continue reading→
Vega upgrades its Johannesburg campus
The Vega school located in Bordeaux has recently expanded and upgraded their campus facilities. Vega, a brand of The Independent Institute of Education (The IIE), has invested in upgrading classrooms, learning centres and communal spaces throughout the year, incorporating various design factors that aid effective learning. “The tertiary classroom environment should be a space conducive... Continue reading→
MMAP Wins at MOST Awards 2017- The Champion of the SMME’s
MMAP, has been announced the winner of the Media Sales Consultants at the MOST Awards 2017, for the second year running. The annual MOST Awards, now in its ninth year, took place last night (14 September 2017) at The Wanderers Club, Illovo in Johannesburg. While the crowd of media industry leaders certainly enjoyed the opportunity... Continue reading→
If it’s not about the work, then what’s it about?
by Wouter Lombard, Partner : Talent, M&C Saatchi Abel After spending my first 10 years in advertising working in account management, I moved into the people and HR space as Partner: Talent for the M&C Saatchi Abel group of companies in 2014. One of my biggest priorities is to find and attract the very best... Continue reading→
9th MOST Awards Winners announced
Proud winners, joyful crowd, stunning décor, awesome prizes, dazzling Bollywood flash mob, music from across Africa, good food and drinks, and witty MC,Jason Goliath; all this and more completed an amazing and unforgettable night at the 9th MOST Awards ceremony at The Wanderers Club in Johannesburg.Enthusiastic industry people came in unison to applaud and celebrate... Continue reading→
Shared value project celebrates 16 000 trees this Arbor month
South African Abor Week, which celebrates the beauty and importance of trees between 1-7 September every year, also promotes the need to plant and maintain trees across South Africa; it has done so since the 1970s. In South Africa, trees are a crucial part of the environment, particularly in disadvantaged communities which are usually characterized... Continue reading→
Mental Availability – What is it and why does it matter for brands?
SPARK Media will once again be hosting a much-anticipated and enlightening Ehrenberg-Bass Institute (EBI) presentation on 3 October in Durban, 5 October in Johannesburg and 10 October in Cape Town. Our international speaker, Dr. Justin Cohen, a Senior Marketing Scientist from the Institute, will be putting forward the evidence-based case for why “Mental Availability” (being... Continue reading→
New radio spot airs in Debonairs Pizza’s ‘Lamba Busters’ campaign
A new radio spot – the 4th in a series promoting Debonairs Pizza’s ‘#Un-lamba yourself’ special offers – has broken on 5FM and Metro FM. As with previous spots in the campaign, ‘No Goal Today’ utilises La Bamba, the easily-recognisable foot-tapping tune made famous in 1958 by Mexican-American musician Ritchie Valens, as the auditory device... Continue reading→