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Zeitz Museum of Contemporary Art Africa launches With Iconic Brand Identity

The Zeitz Museum of Contemporary Art Africa (Zeitz MOCAA) has opened with a powerful brand identity to represent Africa’s newest cultural icon. Having been appointed the museum’s pro bono advertising agency, M&C Saatchi Abel developed the logo and brand identity to reflect the iconic status and symbolic importance of Zeitz MOCAA both for the continent and internationally.... Continue reading

Engen launches innovative Pharmacy Concept in Kenya

Engen launched its first pharmacy in Kenya earlier this month at its highly-successful Hurlingham branch in Nairobi, in partnership with Payless Pharmacy. Selling over-the-counter and prescription medication, the pharmacy is yet another source of convenience for consumers to choose Engen. “This is a real value-added service to our valued customers in the Hurlingham area, entrenching... Continue reading

The 8th Ask Afrika Icon Brands Awards: Top Trends takeout for 2017

South Africans are open to change, particularly when it comes to trying to save money in tough economic times.They are also firmly under the sway of global energies that are reshaping society in significant ways. Neither of which bodes well for brands that aren’t willing to adapt their marketing efforts to challenging times and a... Continue reading

Vega upgrades its Johannesburg campus

The Vega school located in Bordeaux has recently expanded and upgraded their campus facilities. Vega, a brand of The Independent Institute of Education (The IIE), has invested in upgrading classrooms, learning centres and communal spaces throughout the year, incorporating various design factors that aid effective learning. “The tertiary classroom environment should be a space conducive... Continue reading

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