Happy second birthday, Meta Media! This “curious” cultured, #SoWhat driven, full-service media agency opened their Johannesburg office doors in January 2019 and Cape Town in February 2019 and have flourished ever since. “Over the past two years we have continuously proved that we are the “so what” agency, consistently looking for the insights behind the […]
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Day to day running around and catching up on all the news
The human face of mentorship, training and motivation in a pandemic
Claire Herman, Media Operations Lead at The MediaShop It is customary to move into a new year with optimism and a heightened level of energy and excitement, but as we move more into 2021 we are reminded of the lesson that 2020 taught us so well – the only constant in life is change, and […]
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McCann1886 successfully applies lockdown lessons for Steers
McCann1886 is successfully applying the lessons it learnt during last year’s hard lockdown to the work it is doing for clients across the board. Last year, the approach adopted by the agency during the COVID-19 lockdown allowed it to develop work that proved so in-sync with Steers’ mostly metropolitan male 18-to-34-year-old target market that it […]
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Lactalis SA awards full-service account to HelloFCB+
Following a strategic and creative pitch, Lactalis SA has awarded its integrated marketing communications on its Parmalat, Melrose and President Cheese brands, excluding media planning and buying, to HelloFCB+. According to the dairy brand’s Marketing Executive, Karolina Laubscher, the Mother City agency was selected, not only because it addressed the brief very well, its ability […]
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McCann1886 enters 2021 with new accounts
McCann1886 was awarded several accounts in the last few weeks of 2020 and begins the new year on a high. The new clients include telecommunications operator and internet service provider, South African Digital Villages; tyre and battery supplier for cars and trucks, Tiger Wheel & Tyre; green technology company, REBA; and a number of new […]
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Boomtown hits the ground running in 2021
Boomtown has hit the ground running in 2021 with a new client – already! – to add to the half a dozen it signed up during the Covid-19 months. The newcomer to the Boomtown stable – SANSA, the South African National Space Association, has tasked Boomtown with a brand revamp and joins Stellenbosch University, Tarsus […]
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Steve Harvey returns to South Africa to host Season 2 of Family Feud SA
On Sunday 5th April last year, e.tv launched the first episode of the 26-episode series of Family Feud South Africa. The Family Feud format has been an instant success in SA with an average of over 2.1 million viewers (age 15+) every Sunday between 18h00-19h00. Now, the series returns for a second season in 2021. G2 Connection […]
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HelloFCB+ brings SABC3’s festive season proposition to life
HelloFCB+ is using digital and social media to communicate SABC3’s festive season proposition to millennial fans of the channel’s programming. Awarded the task after a strategic and creative pitch held a few months ago, the agency launched the ‘Escape the Norm’ campaign in November to reinforce the channel’s creative platform, ‘The Stage is Yours’. HelloMedia […]
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Successful ‘try-before-you-buy’ results in MetropolitanRepublic acquiring 8909
A successful ‘try-before-you-buy’ relationship between MetropolitanRepublic and 8909 has resulted in the full-service brand agency acquiring a majority share in the digital hot shop. According to MetropolitanRepublic CEO, Alison Deeb, the acquisition was finalised at the end of November after the agencies had proven a ‘right fit’ for each other. “8909 – a young, dynamic, […]
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FCB named Adweek’s 2020 Global Agency of the Year
FCB today announced that it has been selected by Adweek as its Global Agency of the Year. Citing the Agency’s continued growth, innovation and ability to quickly adapt in the face of the many challenges impacting the world this year, the publication recognized FCB’s unwavering focus on its people, clients and the creative work they […]
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