The beautiful truth about sharing

Modern families don’t take the time to talk as much as they used to. Instead we message and live our lives in a digital world,  if you watch the short video clip above you’ll see just how ineffective that is and how much we miss about each others lives. Conceptualised by So Interactive and produced in partnership with […]

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Creative work can change the world

by Mike Abel, Founding Partner & Chief Executive at M&C Saatchi Abel Ask me whether the economic value of creativity has been historically undervalued in South Africa, and I’ll say: Yes. Enormously so. A recent Business Times article published on 12 March 2017 even highlighted the extent to which South Africa’s creative agencies and creative […]

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Ogilvy Public Relations wins at Sabre Awards

Ogilvy Public Relations won three awards at the inaugural African SABRE Awards, including the Platinum SABRE Award for the best African public relations campaign. This win is hot on the heels of the four accolades the agency received at the PRISM Awards 2017 early this month. Ogilvy Public Relations won Platinum in the coveted Best […]

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Debonairs Pizza Calls On South Africans To ‘Un-Lamba’ Themselves

Upping the tempo and grabbing attention by featuring the energetic tune made famous in 1958 by Mexican-American musician Ritchie Valens, ‘La Bamba’, the commercial nevertheless has true South Africa appeal as it replaces the word ‘La Bamba’ with ‘Lambile’, which is Zulu for ‘hungry’. Listen here: https://www.youtube.com/watch?v=944FcvCllMc Just 30-seconds long, it urges all South Africans […]

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