Scepticism abounds when it comes to business purpose and whether this has the potential to create real value for businesses in the long-term. Anyone and everyone from the advertising and marketing, brand, and business world is invited to join the discussion around whether business purpose is a fad or the thing that will propel us […]
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Ads24 provides Food for Thought on the road to 2019
Following the success of last year’s event Ads24s hosted its second “Food for Thought” at Hyde Park recently, in what is becoming much-anticipated annual fodder for the media industry’s top minds. For Ads24 the aim of the event is to challenge innovative thought among media professionals and to continue to inspire excellence in the industry, […]
Continue readingMore TagDigitata Insights wins Silver at Festival of Media Global Awards
Innovative virtual water-saving mobile game delivers much-needed water to the Western Cape, and a prestigious global award to local digital mobile company Local mobile and digital marketing company, Digitata Insights received global recognition for its innovative Smart Water Saving mobile game, developed for Unilever’s Sunlight two-in-one campaign. The company walked away with a Silver for […]
Continue readingMore TagCelebrating 10 years of committed sponsorship to the MOST Awards
This year is a special one for the much anticipated MOST Awards as it celebrates its milestone 10th anniversary. The Awards recognise excellence in service delivery, knowledge and innovation in the media sector and this year’s event, held at The Wanderers Club in Illovo, Johannesburg on 13 September, is going to be a bumper celebration. […]
Continue readingMore TagMagnetic Storm takes part in the most beautiful race
Magnetic Storm is delighted to have been a part of South Africa’s most beautiful road Race, and the largest all female road running race this weekend: the SPAR Women’s Challenge 2018.For over a decade, Magnetic Storm has partnered with SPAR as its preferred event supplier, to ensure it hosts an event that celebrates women and […]
Continue readingMore TagCinemark announces SA’s Young Lions competition winners to experience Cannes Lions festival
They had just 48 hours to complete the task, from brief to concept shooting, editing and the final production of a 60 second commercial. But, for one creative team, those could just be the most important 48 hours in their exciting young advertising careers to date! The Cannes Young Lions competition for 2018 is currently […]
Continue readingMore TagCrossing borders with events
Organising events in other countries is exciting yet poses challenges in innumerable forms and can develop into situations which often require diplomacy and tact. Recently creating an event in Mozambique for Coca-Cola Beverages Africa, the team unpack (pun intended) the experience and share some of their learnings Crossing borders Make friends on all sides. The […]
Continue readingMore TagAdForum Worldwide Summit NYC – Key summit observations
Having recently attended the AdForum Worldwide Summit in New York, Johanna McDowell managing director of The Independent Agency Search & Selection Company (IAS) and Partner SCOPEN Africa will be presenting detailed and in-depth reports and case studies on global trends and up-to-date information on agencies at a Masterclass Session aimed at IAS subscribing agencies that […]
Continue readingMore TagThe BCSA Presents the 2018 Brand Commune – Business and brand digital transformation
The digitisation of the workplace is no longer a future concept to be dreamt of and spoken about broadly. It’s here now and it impacts how we do business. Has your business begun its digital transformation journey? The Brand Council South Africa (BCSA) has invited anyone from the advertising and marketing, brand, and business world […]
Continue readingMore TagVote for the MOST Awards and stand a chance to win R6000
Voting for the 10th annual MOST Awards opens today and will stay live until 2 July 2018. By completing the Media Owner or Media Agency survey you stand a chance to win R6000. To access the online survey click here, or go to www.themediaonline.co.za and look for the “Click here to Vote” button at the […]
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