The most comprehensive media study ever produced in South Africa is launching next week. The Broadcast Research Council of South Africa (BRC), Publisher Research Council of South Africa (PRC) and Nielsen South Africa are proud to introduce Fusion22, bringing together the combined data of effectively 56 219 respondents into a single study. Fusion matches respondents […]
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BRC RAMS Amplify Industry Update
The Broadcast Research Council of South Africa (BRC) and Ipsos South Africa achieved a full 12-month dataset for RAMS Amplify™ at the end of Q1 2022. The most recent data release, which includes radio currency data for the period June 2021 to May 2022, has reached a total sample size of 37 147 respondents. “Now […]
Continue readingMore TagThe BRC TAMS panel still in good shape
The Broadcast Research Council of South Africa (BRC) has updated the media and advertising industry on TAMS (TV Audience Measurement Study). Although the Television universe has been affected by Covid-19, lockdowns and severe challenges over the past couple of years, the overall TAMS panel is in good shape. Due to the absence of the Establishment […]
Continue readingMore TagThe Infinite Dial® 2022 South Africa Shows Dramatic Growth in Online Audio and Podcast Listening
61% of the South African Major Metro population age 15 and older have listened to online audio in the last month, and 26% have listened to a podcast in the last month, according to The Infinite Dial 2022 South Africa, which shows dramatic increases from the prior survey in 2019. The Infinite Dial 2022 South […]
Continue readingMore TagThe Infinite Dial® 2022 South Africa to be presented on 24 February!
The Infinite Dial® 2022 South Africa, the leading study on digital audio from Edison Research, will be released and presented by Larry Rosin, President of Edison Research, in a webinar on Thursday, February 24 at 14:00. This second iteration, of what has become a global benchmark to compare digital media consumption trends, is once again […]
Continue readingMore TagTop Radio Stations Apr – Oct 2021
The RAMS (Radio Audience Measurement Survey) AMPLIFY™ data from the BRC (The Broadcast Research Council) that measures radio listenership over the months of April to October 2021 indicate the following top 10 Commercial and PBS radio stations and the top 10 Community radio stations (top station by province). Commercial and PBS Radio Stations Weighted Sample Size […]
Continue readingMore TagThe Infinite Dial® South Africa to be released in first quarter of 2022
The Broadcast Research Council of South Africa (BRC) has announced that The Infinite Dial® South Africa, the leading study on digital audio from Edison Research, will be released in the coming weeks. This second iteration of what has become a global benchmark to compare digital media consumption trends is once again sponsored by Triton Digital®, […]
Continue readingMore TagAmendment to the latest RAMS Amplify™ dataset
The Broadcast Research Council of South Africa (BRC) has announced that a minor amendment to the latest RAMS Amplify™ dataset was made on 3 November 2021. The issue was identified by Ipsos as a duplication of certain respondents in the data. All duplicates have been removed while the software bureaus updated the dataset on the […]
Continue readingMore TagWhich is one of Mzansi’s Favourite Radio Stations?
Jacaranda FM shares the Broadcast Research Council of South Africa’s (BRC) latest Radio Audience Measurement (RAMS) survey results Jacaranda FM has an audience of over 1.4 million listeners every week SA Radio Awards Commercial Station of the Year, best Breakfast, Drive, and Weekend shows Authentic media partner offering resonance with a 1 558 000-strong digital […]
Continue readingMore TagBRC RAMS AMPLIFY™ data is available!
The much-anticipated BRC RAMS AMPLIFY™ data and radio currency is here! After the release and presentation this coming Friday 29 October 2021, The Broadcast Research Council (BRC) of South Africa’s new RAMS (Radio Audience Measurement Survey) AMPLIFY™ data will be available to the industry. “We are pleased to announce that the data, which the media […]
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