As part of the launch of their new look @BOS_Sport bottle, South African brand BOS has implemented a campaign that targets school teams. South African school sport represents everything BOS Sport is passionate about – active lifestyles, a sense of fun, team comradery and commitment. The #TEAMUP School Challenge 2K18 is challenging school sports teams […]
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Loyalty, a must in the hospitality industry says LoyaltyPlus
Loyalty programmes or rewards programmes are a major revenue generator in the hospitality industry and keeping operators front of mind, seeing as it is offered to customers who regularly support a company. This is according to leading independent CRM company, LoyaltyPlus, a specialist in complete client retention via cutting-edge loyalty programmes and partnerships.Frik van der […]
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Net#work BBDO scoops world’s best for branded content
Mercedes-Benz’s dramatic ‘Return to Chapman’s Peak’ film, which took motorist Christopher White back to the scene of his famous crash in an autonomous S-Class ( http://www.networkbbdo.co.za/portfolio/mercedes-benz-chapmans-peak/), has won one gold and two silver statues for local agency Net#work BBDO at the prestigious London International Awards (LIA).The film won the only gold statue awarded in branded content […]
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The winning streak continues for Joe Public Connect
The Direct Marketing Association of South Africa’s Assegai Awards, recognises integrated marketing excellence and raises the industry bar as we see the growing standard of winning work. As an agency group Joe Public United lives its purpose of growth and believes in always doing better than their best. Continuing this trend the group saw specialist […]
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Spears Aplenty For Ogilvy
Ogilvy SA won an impressive 19 gold medals at the 2018 Assegai Awards announced in Johannesburg last Thursday. Bringing home the most awards of the evening by any agency and a total of 37 Assegais in all. The Assegais, run by the Direct Marketing Association, acknowledge the best in South African integrated marketing, and Ogilvy […]
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Mall Ads offering increases sales for Precious Love Boutique
Facilitated by Mall Ads™, Precious Love Boutique recently opened a retail sales kiosk at Davenport Square. The retailer’s original business model was selling cosmetics, fashion handbags and weaves via their online and social media platforms and now with a bricks and mortar presence, it is increasing its customer base and total revenue. Precious Love owner, […]
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What is Black Friday without black?
The countdown to Black Friday has begun and premium entertainment streaming platform, black, is preparing for its BIGGEST PRICE CUT EVER. As consumers plan for the 24-hour shopping craze, black has ensured an incredible deal that will last until the end of this year. This is something consumers do not want to miss.At a complete […]
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95 Cinemas Confirmed For Leon Schuster’s New Film, Frank & Fearless!
FRANK & FEARLESS, written by Gray Hofmeyr, Leon Schuster and Geoff Newton, will open at 95 cinemas around the country on 23 November 2018. In true Schuster tradition, this hilarious movie takes you on the thrilling adventure of four loveable characters in the African bush; an epic adventure between an old man and a loveable […]
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Toyota Adds TV To Aygo Mix
The new campaign for Toyota Aygo from long-standing marketing partner, FCB Joburg, adds television to the mix after historically relying on digital to communicate with the competitively priced car’s young and highly aspirational target market. Briefed by Toyota SA to ensure the Aygo is top-of-mind when it comes to making a first-time car choice, the […]
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APEX 2019 – Call for Entries
The Association for Communication and Advertising (ACA) is pleased to announce that the 2019 APEX awards season is officially open for entry. The annual APEX awards is hosted by the ACA, the official representative body for the Communications and Advertising sector in South Africa. The APEX awards programme recognises and awards those advertising and communications […]
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