Welcome to Amplifier – we’re an industry news website focused on the public relations, advertising, media and marketing fields.
Make contact to get your press releases amplified!
Latest Industry News
VISI 100th issue hits the stands
South Africa’s preeminent design, architecture and interiors magazine, VISI, is celebrating 100 issues. First launched as an annual in 1998, the February/March 2019 edition marks a tremendous milestone for this highly regarded publication that has consistently recognised and supported local creativity and been awarded for its thought-leading, boundary-pushing approach.Fans of VISI have long been collecting... Continue reading→
Living & Loving launches online video series
Caxton Magazine’s Living & Loving brand, one of South Africa’s favourite and most trusted authorities on pregnancy and motherhood, has expanded its consumer touchpoints to include a new online video series aimed at moms and moms-to-be. “Following a five-episode trial series at the end of last year, we’re thrilled to announce that we have secured... Continue reading→
Want to be more productive? Stop multi-tasking
By: Jane Stevenson,Director of Magnetic Storm and MD of Magnetic Minds Think you’re good at multi-tasking? Feeling energised that you can attend to your emails while listening and contributing to a conference call? You’re wrong. I recall in years gone by how I used to be so proud of the fact that women, in particular,... Continue reading→
Primedia Outdoor and Sakhumzi Restaurant rally behind local development
Considered one of the best-known township tourism attractions in Soweto, Sakhumzi Restaurant is rebranding to further reflect its core identity and originality. Effective from 16 February 2019, the restaurant’s rebranding campaign will dominate the streets of Johannesburg with eye-catching billboards courtesy of Primedia Outdoor.Sakhumzi Maqubela, CEO of Sakhumzi Restaurant said, “Our restaurant is more than... Continue reading→
Umfolozi Casino appoints Nishara Naidoo as Sales and Marketing Manager
Nishara Naidoo has been appointed as the Sales and Marketing Manager at Umfolozi Hotel Casino Convention Resort, primarily responsible for positioning the resort as the ultimate entertainment destination in KwaZulu-Natal. Naidoo graduated with an honour’s degree in Drama and English from the University of KwaZulu-Natal in 1997. Her career spans 20 years and includes prominent... Continue reading→
Controversial Trends And Tough Question To Be Asked At The 2019 Nedbank IMC Conference
The 2019 Nedbank IMC Conference’s agenda will be jam-packed with powerhouse players in the marketing and advertising world who will be sharing their views on trends driving the space in 2019. The conference takes on a TED-talk style format on 14 March 2019 at Joburg’s iconic Fox Junction in Newtown. Here are a few insights... Continue reading→
Marketing SA -INC
By Howard Feldman Forget marketing South Africa to foreign investors. The campaign promoting SA- Inc needs to begin with the marketing of the country to South Africans. It’s not about charity beginning at home. It’s about the fact that if South Africans are disillusioned and negative about the product, then how can anyone expect others... Continue reading→
black launches add-to-bill for Cell C contract customers
In a move aimed at improving customer convenience Cell C has introduced a new add-to-bill feature for its contract customers who subscribe to black. This means they will now have the option to add their content purchases to their monthly cellphone bill, including movie rentals, purchases, subscriptions and channel packages (live TV). Subscribers can enjoy... Continue reading→
Entry deadline for inaugural Marketing Achievement Awards extended
The entry deadline for the inaugural Marketing Achievement Awards, which celebrate excellence in the science and art of marketing, has been extended to from 22 February to 28 February 2019. “We have been inundated with requests for an extension from various busy marketers – we recognise that sometimes, we just need to be flexible, and... Continue reading→
I am Woman Hear me Roar
Chipo Mujuru. Digital Media Strategist at The MediaShop On December 14th 2018, Khanyi Dhlomo made headlines after announcing that she’d be closing down Ndalo Media. The industry gave a collective shudder and my mind started reeling. How could this be? This is a strong black woman (like me) who’s been described as a media mogul,... Continue reading→