Welcome to Amplifier – we’re an industry news website focused on the public relations, advertising, media and marketing fields.
Make contact to get your press releases amplified!
Latest Industry News
Jonathan Deeb Resigns as joint CCO of FCB Joburg
After six years at the helm of the creative department of FCB Joburg, joint CCO Jonathan Deeb has announced his resignation. Jonathan is looking to pursue new, possibly global, opportunities. Making the announcement to staff today (Friday June 7), Group CEO, Brett Morris, said: “Jonathan has a unique ability to pursue creative excellence balanced with... Continue reading→
Digital business runs off smarter teamwork
Businesses that want to compete in the digital economy have a central goal: to use digital transformation to secure and drive competitive advantage – to achieve this, there must be an obvious connectedness among employees and a clear ability to leverage smarter technology. This is according to Muggie van Staden, MD of leading open source... Continue reading→
Ika van Wyk joins Granadilla as Head of Marketing
With experience predominantly in the telecommunications, banking and financial services industries, van Wyk brings a focussed knowledge of digital marketing and communications to her new role as head of Marketing for insurtech company Granadilla. For van Wyk, it’s an opportunity to combine her proficiency in digital business with some of her other professional interests, most... Continue reading→
Public Figure Makes SA Debut
Bonang’s film to showcase at the 21ST South African International Documentary Festival Having just been awarded the coveted Award for Inspiration & Influence at the Global Social Awards in Prague last week, Bonang Matheba will be debuting her first film, the award winning, Public Figure, at the 21st Encounters South African International Documentary Festival, taking... Continue reading→
Fostering Diversity of Thought
Louise Hefer, Business Unit Manager at The MediaShop Do you know what I love most about South Africa other than our resilience? Our diversity. I love how we can have a conversation around bananas and hear five different ways of what to eat it with from five different people. I love how cultural traditions come... Continue reading→
Flow Communications joins the world’s largest global independent agency network
Flow Communications has joined thenetworkone, the world’s largest and fastest-growing network of respected independent creative, media, public relations (PR) and marketing agencies. Joining thenetworkone is by invitation and Flow is only the third South African agency to receive this honour. The network, a practical alternative to a conventional multinational advertising and marketing communications agency network... Continue reading→
Boomtown’s Bayeza internship programme listed as a finalist in the 2019 Future of HR awards
Boomtown’s innovative internship programme Bayeza, is a finalist in the 2019 Future of HR Awards in the Best Graduate Development Programme category. Hosted in partnership with Careers24, the Future of HR Awards celebrate industry leaders achieving exceptional standards in people management and showcase strategies that make a direct impact on business performance and reshape HR... Continue reading→
New CTT campaign from HaveYouHeard highlights Mother City’s winter soul
Cape Town Tourism has launched a digital campaign to promote the city and its surrounds as an ideal winter getaway destination with a tongue-in-cheek video parodying Mother City clichés and good-naturedly teasing its residents. Created by HaveYouHeard’s Group ECD Dan Berkowitz and ECD Gavin Whitfield and directed by Ari Kruger from Sketchbook Studios, the video... Continue reading→
How to safeguard your online profile
Millions of South Africans have an online presence, and most eagerly start and end each day checking Facebook, Twitter and Instagram profiles. However, many do not keep in mind that, with the amount of personal information they post online, they need to safeguard themselves, as well as their family and friends. Although social media is... Continue reading→
Peel away the layers of big data for richer insights
Often considered a buzzword, big data can be described as the vast volume of structured and unstructured data which floods business daily. However, it is not the size of the data collection that counts, but rather what you choose to do with it that counts. So, one could deduce that in-depth analysis of big data... Continue reading→