Provantage, a leader in integrated marketing solutions, has launched Provantage Sport, significantly expanding its reach into the expansive South African sports sponsorship and media arena, which is estimated to generate around R 40-45 billion in annual revenue through activations, sponsorship, media rights, ticketing and hospitality locally. Heading up Provantage Sport as Managing Director is Xhanti-Lomzi... Continue reading→

Effie Awards South Africa proudly announces its partnership with Ipsos, a global leader in research and creative effectiveness, to launch the inaugural Effie South Africa Trends Research Report. This collaboration represents a significant milestone in the South African marketing and advertising sector, providing invaluable insights for entrants, marketers, and advertising agencies. The Effie South Africa... Continue reading→

The House of Brave, part of the Brave Group, today announced a major rebranding emphasising its independent status as majority Black-owned South African marketing and brand communication agency. This transformation showcases the agency’s commitment to understanding the evolving South African consumer and setting the course for the future. A key highlight of this journey is... Continue reading→

The momentum of business wins and growth keeps building with Boomtown Johannesburg winning its first Gold Loerie – a Campaign Craft Gold for South African Non-English Writing for ‘Tiny Truths’, radio work for A Million Girls Foundation. The campaign was conceptualised and written by Creative Director Thule Ngcese and crafted by himself and creative team... Continue reading→

RAPT Creative, the agency that opened its doors with three employees just months before the global Covid-19 lockdowns yet emerged from the pandemic years having added international brands like Sol, Miller, Fox, Strongbow, Ballentine’s and Windhoek to its stable and over 100 people to its staff complement, has proven its mettle – again. This achievement,... Continue reading→