Latest Industry News
black launches One-Time-Pin verification for android
No email, no problem. Consumers can now sign up for SA’s premium TV entertainment service black, using their mobile numbers. Consumers simply need to enter their mobile number and a one-time-pin (OTP) will be sent to customers to complete the registration process. “Customers were previously requested to use an email address to sign up for... Continue reading→
Instagram is the Fastest Growing Social Network Among World Leaders
Indian Prime Minister Narendra Modi is the most followed world leader on Instagram with 14.8 million followers. He is closely followed by Indonesian President Joko Widodo, with 12.2 million followers, who more than doubled his followers over the past 12 months, according to the newly released 2018 World Leaders on Instagram study by leading global... Continue reading→
Tribeca Public Relations appointed by eMoyo
eMoyo, market leaders in audiology technology in South Africa, has appointed Tribeca Public Relations (Tribeca) as its public relations partner. eMoyo is a medical technology company that researches and develops medical devices that are designed to make primary healthcare more accessible for everyone. The company was founded by Dr Dirk Koekemoer, a medical doctor, futurist,... Continue reading→
Halls SA ‘Owns The Moment’ With Street Network
Halls, the maker of the internationally-renowned menthol throat sweets, took to the streets of Johannesburg to drive awareness of its “Own the Moment” campaign, promoting the online competition and social engagement, and encouraging Google search.The mechanism by which Halls achieved this was a partnership with Street Network, which saw the roll-out of an innovative creative... Continue reading→
Engen sponsors fuel for Global Citizen Mandela 100 fly-over
A generous fuel contribution from Engen Petroleum made the spectacular SAA fly-over at the Global Citizen Mandela 100 Festival on December 2nd possible. The Engen fuelled SAA Airbus A340-600 flew over the packed FNB stadium with the message “Global Citizen – Be the legacy – Nelson Mandela Centenary 2018” written on the belly of the... Continue reading→
McCann South Africa, 1886 Advertising Merge
McCann South Africa and 1886 Advertising are to merge. The new agency, registered as McCann1886, will begin trading on 1 January 2019. It will be led by 1886’s current Managing Director, Derek Coles, and current Chief Creative Officer, Stuart Stobbs. Fraser Lamb, currently CEO of McCann South Africa, will return to his original role as... Continue reading→
The revolution has been digitised: Digital disruption and the future of marketing
The hot topic of digital disruption, and consequentially the accelerated pace at which our working lives are shifting, was tackled from three seemingly disparate directions at Marketing the Future, a recent event held by the IMM Graduate School and proudly supported by Nedbank. Dion Chang, trend analyst; Jay Badza, founder and head honcho of Orchard... Continue reading→
To Claim Fast Internet for All, VOO Telecom Turns the Infamous Buffering Wheel into a New Medium
Data shows that over 50% of people experience “buffer rage” every day. A state of uncontrollable anger induced by the interruption of online content or streaming video due to slow internet speed. 34% of respondents even suffer more from buffer rage than road rage. Indeed, when it comes to the internet, our needs (and expectations) are growing... Continue reading→
Looking up towards 2019…
Gareth Grant, Business Unit Manager at The MediaShop says that we’re looking at our smartphones every 12 minutes, but is it making us smarter? In today’s hyper connected ‘smart’ world, we find ourselves operating at an increasing and ever demanding pace. To help facilitate this are the likes of laptops, smartphones, Google, YouTube, smart watches,... Continue reading→
Adfocus honours Mariana O’Kelly with Industry Leader award
Ogilvy Johannesburg executive creative director Mariana O’Kelly has been recognised for her ongoing contribution to growing the creative industry, winning the special award for Industry Leader of the Year at the Financial Mail Adfocus Awards 2018. Mariana’s creative leadership has helped secure Ogilvy’s position among the most highly regarded creative teams, with the agency named Creative... Continue reading→