Latest Industry News
The ACA Appoints Mathe Okaba As New CEO
The Association for Communication and Advertising, the official industry body for the advertising profession in South Africa is pleased to announce that Mathe Okaba has been appointed to the position of CEO of the organisation. Her appointment follows a rigorous and robust selection process and comes in the wake of the resignation of Odette van... Continue reading→
Joe Public United wins Entrepreneur Of The Year Award
The backbone of any growing economy is entrepreneurs. They are the pioneers, innovators, leaders and inventors that create jobs, grow industry and effectively make a positive difference to their country. The Entrepreneur of the Year® (EOY) competition celebrates exactly this kind of entrepreneurial excellence, honouring those who are holistically successful, with the hope of inspiring... Continue reading→
Ster-Kinekor releases the action-packed adventure film “Mile 22”
Betrayal, special operations and a race against time hit the BIG screen this September! If you’re into gripping thrillers, central intelligence and heroes that you never get to read about, make sure you don’t miss the espionage of Mile 22. Actions fans are in for a treat and the movie releases at Ster-Kinekor cinemas on... Continue reading→
The evolving nature of category leadership
Ray Gaul – VP Research & Analytics, Market Insights at Kantar Consulting says : Is there a change in the air when it comes to category leadership? In the past, when I would go country-to-country, clients would complain when I would show examples from outside of their region or country. The might say, ‘our country... Continue reading→
To email or not to email?
Paul McIntyre, Chief Sales Officer at Elingo says: Communication in the workplace has evolved beyond telephone calls and emails. Instead, the digital business environment is all about real-time messaging to provide stakeholders with instantaneous responses to their queries. Think of email as a more enhanced push system. An employee will send one out and then... Continue reading→
FCB Joburg Assists Host 10th Annual BRICS Leaders’ Summit
FCB Joburg and its eventing team assisted Brand South Africa and the Department of Trade & Industry (the dti) with the execution of the BRICS Business Forum, a key event within the overall BRICS Leaders’ Summit held in Johannesburg recently. The BRICS Leaders’ Summit is convened annually to discuss political and socio-economic coordination. The 2018... Continue reading→
Remember to remember me – making advertising stick
Louise Hefer, Media Strategist at The MediaShop says: Something horrible recently happened in our household *cue first world problem here*. Our TV remote broke, and I mean proper broke…broke in terms of not being able to forward, exit or move between channels. So now we’re rocking it old school style and having to actually get... Continue reading→
Recognising, rewarding and retaining ‘high value customers’
Leading software solutions provider and independent CRM firm LoyaltyPlus offers practical advice and insight In an increasingly tough economic environment, businesses must do all they can to not only attract new customers, but look after existing ones – especially those who are categorised as ‘high value’ or absolutely essential to the survival of the business.... Continue reading→
Hellocomputer issues challenge to competitors
Hellocomputer Johannesburg Managing Director, Joey Khuvutlu, has issued a challenge to leaders of South Africa’s digital agencies: he wants them to join him in an initiative to fund 100 programming learnerships between September 2018 and August 2019. The learnership in question is a one-year computer programming learnership that prepares learner programmers for the creative industry... Continue reading→
Even more reason to celebrate at Most Awards
As if a decade of the MOST Awards isn’t reason enough to celebrate in itself, we are delighted to offer even more reasons, with Mediamark turning 21 as well as the announcement that Heart FM and Gagasi have teamed up to sponsor the Media Agency of the Decade Award. Turning 21: An opportunity to reflect... Continue reading→