Latest Industry News
Citizen-of-the-world beer brand Sol has opted to speak up against the most challenging dilemma facing South Africa’s youth state of mind – this in a bid to break through the advertising clutter that characterises the beer category. By creating a message that urges South Africans to, despite their challenges, live life with a ‘Live from... Continue reading→
Recognising and Celebrating South Africa’s Youth with an Exhibition at Mall of the South in Johannesburg
Social and artistic mentorship programme Of Soul & Joy is pleased to announce an upcoming exhibition in collaboration with Johannesburg South’s regional shopping centre, Mall of the South. Taking place over Youth Day Weekend (16 – 18 June), the exhibition celebrates the creativity and ingenuity of the programme’s students in telling the stories of young... Continue reading→
Advertisers tuned in to Algoa FM
Advertisers wanting to connect with viable customers in the Eastern Cape and Garden Route are choosing Algoa FM as their preferred media choice in the broadcast footprint. This is evident from the annual results to March 2023, as published by holding company AME Ltd on June 2. “Algoa FM produced excellent results for the year... Continue reading→
MullenLowe wins Panarottis account following 5-way pitch
Panarottis Pizza Pasta was founded by Spur Corporation in December 1990. With a focus on big on family, big on pizza, it has become a household name with an evergrowing popularity. MullenLowe SA will be responsible for strategy and campaigndeation across relevant and impactful channels including TV, radio, OOH, instore and digital. MullenLowe SA’s Executive... Continue reading→
Deadline to enter the Effie Awards extended The Association for Communication and Advertising (ACA) and Effie Awards South Africa have extended the deadline to enter this year’s programme and are calling on South African agencies, clients, media partners and start-ups to submit their Effie Awards entries before the final deadline on Thursday 21st June. Entries... Continue reading→
Iconic Collective Welcomes Two New ECDs: Albert de Andrade and Bruce Ross
Iconic Collective, a leading strategic and creative agency part of Point Group, is thrilled to announce the appointment of Albert de Andrade and Bruce Ross as Executive Creative Directors (ECD). With their exceptional talent and wealth of experience, Albert and Bruce will bring new perspectives to support the drive of the company’s growth ambition across... Continue reading→
From Local to Hyperlocal – Street-Level Media Brightens Up Urban Landscapes
Bus shelters, street poles, curbside dustbins, street name ads and shopping centre parking lots in South Africa’s major metropolitan areas are among the spaces via which Street Network (a Provantage Company) has adopted a “hyperlocal” advertising approach to connect with pedestrians, shoppers and commuters in their urban and suburban back yards. Simply put, hyperlocal... Continue reading→
Tribeca Public Relations welcomes new account director
Tribeca Public Relations has welcomed Regomoditswe (Rego) Kobe to the team as an account director. She is responsible for overseeing the strategic direction and implementation of PR campaigns for clients including Eaton, the South African Institute of Professional Accountants (SAIPA), Bestmed Medical Scheme, and Saab, as well as new business across industry sectors. Rego works... Continue reading→
IMC teams with global CMO Council to further marketing leader prowess and performance in Africa
The Integrated Marketing Council (IMC) of South Africa has announced it will partner with the global CMO Council to extend the relevance, content and reach of its upcoming Nedbank IMC Conference to be staged live and virtually on September 15 from Johannesburg. The Chief Marketing Officer (CMO) Council, established in 2001, is a peer-powered network... Continue reading→
The Rise of the Visionet Network – Large Format Digital Screens Take Over SA Airports
Visionet™ from Airport Ads® (a Provantage company) is a large-format digital media platform available at key national airports in South Africa. With large-format digital Visionet screens in OR Tambo, Cape Town International, King Shaka International, Lanseria and more recently, George Airport, reaching an audience of 1,2 million people monthly, the Visionet footprint is growing in... Continue reading→