The coveted Mail & Guardian’s top 200 Young South Africans for 2023 has been unveiled, and making it to the list is RAPT Creative’s CEO and Founder, Garreth van Vuuren, who trailblazed his way in the Business Category. Recognising those who champion the cause of improving South Africa’s economy and contributing towards its growth despite […]
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Boomtown delivers refreshed CI for Mertech Marine
Following the development of a comprehensive communication strategy for Mertech Marine, Boomtown has reimagined the company’s corporate identity with a refreshed look that does justice to its modern, relevant service offerings. Mertech Marine’s diversified business includes worldwide cable recovery and recycling, shore-end services, cable storage and handling, depot clearance and route clearance. Boomtown’s brand design […]
Continue readingMore TagLocal knowledge is lekkerder! Hollard launches new broker campaign that speaks your language
Hollard unveiled its new We Are Where You Are broker-focused campaign, emphasising the power of solid on-the-ground relationships in delivering shared value and “local is lekker” solutions to customers across the insurance spectrum, from farming and cargo to travel and construction. The new campaign celebrates broker partnerships and the value of localised insurance solutions to […]
Continue readingMore TagMTV Staying Alive Foundation Hosts MTV Shuga Down South Season 3 Launch Press Junket and Epic Watch Party!
MTV Staying Alive Foundation hosted an exclusive stakeholder panel discussion and watch party to launch the highly anticipated premiere of MTV Shuga Down South Season3 yesterday. Both events held at a Sandton rooftop venue, showcased an exclusive viewing of the first episode of the exciting 10-part drama series, premiering on 27 June 2023. A panel discussion hosted by […]
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Jameson SA and partner agencies deliver an exceptional integrated Jameson Distillery on Tour
Jameson Irish Whiskey returned to Johannesburg from Cape Town with its famous Jameson Distillery on Tour (JDOT), a concept first launched in 2020 with partner agencies RAPT Creative and Playmakers. While production was managed Playmakers, RAPT Creative ensured that consumers were kept looped in with the latest info, amplifying the campaign’s social, PR and influencer […]
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Bravado Unveils Empowering Campaign Ahead of Youth Day
Bravado, part of the Brave Group, has developed a ground-breaking communications campaign for the Nedbank Youth X platform, aimed at supporting and uplifting the young South Africans. Bongani Chinkanda, Managing Director of Bravado, believes that this campaign will provide opportunities for young individuals to unlock their unique X factor, enabling them to conquer new heights. […]
Continue readingMore TagDevelopment Board brings youthful input to the MMA SA
The MMA SA has established a Development Board in order to drive the growth and empowerment of younger leaders in the digital marketing space. The creation of the Development Board signifies the MMA SA’s commitment to nurturing emerging marketing talent and providing them with a platform to excel in a dynamic industry. This is a […]
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Bright lights, big engagement – Malls rise again in South African consumer culture
The COVID-19 pandemic and resulting lockdowns that wreaked havoc on the broader retail environment were amplified by looting during the July 2021 riots. Additionally, e-commerce and the largely subdued economic climate which immediately followed, left South African shopping malls with significantly lower traffic levels and turnover between 2020 and early 2022. But South Africans – […]
Continue readingMore TagIgniting Success: Secure Your Spot at the Effie Awards 2023 Gala and Witness the Industry’s Finest Achievements
Tickets for the 2023 Effie Awards, taking place on September15th are now available for purchase. The Association for Communication and Advertising (ACA) and Effie South Africa encourage early booking in order to avoid disappointment as tickets are limited. The Effie Awards South Africa, hosted by the ACA and sponsored by Nedbank, Investec and GIB, recognise […]
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Citizen-of-the-world beer brand Sol has opted to speak up against the most challenging dilemma facing South Africa’s youth state of mind – this in a bid to break through the advertising clutter that characterises the beer category. By creating a message that urges South Africans to, despite their challenges, live life with a ‘Live from […]
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