Safely Home, the Western Cape Government’s Department of Transport & Public Works’ road safety campaign, has released a new hard-hitting TV commercial created by FCB Cape Town and Egg Films. The dramatic commercial, titled ‘The Knock-On Effect’, illustrates how you can avoid the devastating knock-on effect of a crash when you knock just 5kph […]
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Tulips and Chimneys prove they’re worth their salt with new Cerebos animation
Snow, Tulips and Chimneys’ new animation, is the first television commercial in over 20 years for Cerebos, South Africa’s favourite salt brand. They jumped at the opportunity to add another iconic South African brand to their reel, which includes work for the likes of All Gold, Bakers Biscuits, Clover and M-Net. “We’re just waiting on […]
Continue readingMore TagGolf TV introduces new Golf Equipment Segment
Golf Ads™ is proud to announce the launch of a brand new promotional segment on Golf TV™ – the Golf Equipment Segment. The segment is specifically designed to showcase golfing equipment, which is extremely relevant to the golfing audience. The Equipment Segment is a new feature on the digital television network,which flights in golf club […]
Continue readingMore TagThe MediaShop talks upcoming media trends
Future Media Trends and The Media Crystal Ball: Sean Sullivan – Business Unit Manager at The MediaShop Futurists like Ray Kurzweil, author of “The Singularity is Near”, have always fascinated me with their sci-fi predictions for humankind, so much so that I thought we’d explore 10 themes that are shaping the media platforms of tomorrow. Let’s […]
Continue readingMore TagNew Bonitas ‘Epiphanies’ TVC builds on successful 2016 ‘Eureka’ campaign
Bonitas Medical Fund is building on the considerable success of its 2016 ‘Eureka’ campaign with ‘Epiphanies’, a new television commercial and supporting online proof point videos. The second largest open medical scheme in South Africa, Bonitas aims to make quality healthcare accessible to all South Africans and offers a wide range of products that are simple […]
Continue readingMore TagDebonairs Pizza takes it to a new level
Debonairs Pizza, South Africa’s most satisfying fast service restaurant according to the recently released South African Customer Satisfaction Index (SAcsi), has taken ‘it’ to a new level with another television commercial that taps into the social fabric of its core target market. Encouraging South Africans to try the brand-new On the Triple® offering, ‘Levels’ is […]
Continue readingMore TagStudio Universal implements campaign with Transit Ads™
DStv channel Studio Universal has once again hopped onto Transit Ads™ platforms with a nationwide campaign that promotes the channel and the movies that are aired on it. The messaging and the creative are being showcased on taxis, on TRANSIT.TV™ as well as in train stations. The brand continues to reap the benefits of […]
Continue readingMore TagSantam’s new television commercial asks “what could go wrong?”
We live in interesting times. Influenced by advances in science and technology, the world is undergoing significant change, modifying how and where we live, as global climate change becomes a certainty. It’s the age of invention. Artificial Intelligence is a part of life, cars are driving themselves, drones are delivering our food and our homes […]
Continue readingMore TagTransit Ads™ rebrands to offer bigger, bolder and better
Transit Ads™ and its widespread digital television network TRANSIT.TV™ have been rebranded and refreshed in line with the wants and needs of its target audience, providing advertisers with opportunities that are bolder, better and more powerful. Transit Ads™ is South Africa’s largest transit media company, boldly leading the way in innovation, marketing solutions and footprint […]
Continue readingMore TagHouse of Brave Lites up Namibia with new Tafel Lite TVC
Namibia Breweries’ Tafel Lite, launched in Namibia one year ago, has released a new TVC geared to attract a new generation of young, proudly Namibian, adults. House of Brave, together with Director Jono Hall of Darling Films, shot the ad on location in Windhoek, with the view of capturing the brand attitude and ensuring local […]
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