AMPD Studios by Old Mutual, the financial institution’s innovative solution to connecting with young people, has been shortlisted for the WARC Awards for Effectiveness, an achievement HaveYouHeard MD Jason Stewart is billing as ‘a pretty big deal’. The WARC (World Advertising Research Centre) Awards recognise next-generation marketing effectiveness. Winning a WARC Award shows that you are developing and […]
Continue readingMore TagTag: HaveYouHeard
What brands need to know about working with podcasts
By Jon Savage, Director at InBroadcasting, a division of HaveYouHeard Podcasting has recently experienced dramatic growth in Africa fueled – like so many innovations on the continent – by the rapid development and adoption of mobile technology, better and broader internet access and, more recently, the overload of available content and more ‘downtime’ caused by […]
Continue readingMore TagDan Berkowitz to judge on Grand Jury for the NYF Advertising Awards
HaveYouHeard Group Executive Creative Director, Dan Berkowitz, has been appointed as a judge for the 2021 New York Festivals Advertising Awards. Celebrating the exceptional and innovative content being created today, the New York Festivals runs six international awards competitions to honour and recognise the world’s best work across six different creative fields. They are the […]
Continue readingMore TagHaveYouHeard adds 4th office to its network
HaveYouHeard, the full-service brand and strategic agency which opened doors as influencer specialists before the phrase ‘influencer marketing’ became ‘a thing’, has added a 4th office to its network that already spans Cape Town, Johannesburg and London. The agency has merged with KwaZulu-Natal digital hotshop STIR, started by Kirsty Bisset nine years ago and will […]
Continue readingMore TagInfluence+United aligns with HaveYouHeard to offer access to influencers in Africa
IZEA Worldwide Inc, a charter member of the worldwide influencer marketing alliance offering access to over 3-billion global citizens to modern brand marketers, Influence+United, has partnered with Cape Town head-quartered agency, HaveYouHeard, to expand its footprint on the African continent. According to IZEA Chairman and Chief Executive Officer, Ted Murphy, Africa is a largely untapped […]
Continue readingMore TagToyota SA expands its esports strategy to include 2020 UCI Zwift E-Cycling World Champions
Toyota South Africa has added the UCI Zwift E-Cycling World Championships to its Toyota Esports Challenge calendar. The first esports world championship to be officially recognised by a sporting governing body, the inaugural UCI Zwift E-Cycling World Championships takes place on December 9 with the two categories – Men Elite and Women Elite – competing […]
Continue readingMore TagCampari, HaveYouHeard successfully engage Nigerian audiences during lockdown
At the close of 2019, marketing agency HaveYouHeard won the integrated account for the Campari Africa business in a four-way creative pitch. Having spent the first quarter of 2020 developing the approved multi-channel campaign, the team were ready to launch in early April. Then COVID-19 struck. With audiences in key markets locked down and prevented […]
Continue readingMore TagWhat does the post-COVID-19 South African consumer look like?
As South Africans are reaching the end of their Government’s pandemic management cycle, it seems as if the post-apocalyptic world is not the place many predicted it would be, and that the pandemic, reinforced as it has been by a recession, has not led to a host of new and sustainable consumer behaviours. This is […]
Continue readingMore TagAMPD Studios Live by Old Mutual clinches exclusive interview with SA jazz legend Caiphus Semenya
AMPD Studios Live by Old Mutual, an innovative new partnership between Old Mutual and HaveYouHeard, has secured an exclusive interview with South African jazz legend, Caiphus Semenya. The interview, which will be conducted by local pop icon Riky Rick, takes place on September 30th at 21h30 during the final episode of AMPD Studios Live by […]
Continue readingMore TagHaveYouHeard achieves 7 consecutive weeks of online sales growth for prestigious UK children’s clothing brand Trotters
South African based agency, HaveYouHeard, has broken its client’s own records by achieving seven consecutive weeks of online sales growth. HaveYouHeard won theTrotters business late in 2019 and opted to run the account out of its London office while the Johannesburg team was tasked with research, strategy and creative execution. Cape Town provided essential client […]
Continue readingMore Tag