The Infinite Dial® 2022 South Africa, the leading study on digital audio from Edison Research, will be released and presented by Larry Rosin, President of Edison Research, in a webinar on Thursday, February 24 at 14:00.
This second iteration, of what has become a global benchmark to compare digital media consumption trends, is once again commissioned by the National Association of Broadcasters South Africa (NAB), sponsored by Triton Digital®, and produced in association with The Broadcast Research Council of South Africa (BRC).
The Infinite Dial South Africa explores the consumption of audio among South Africans living within the major metro commercial areas, covering the upper two of the three SEM Supergroups (or upper three of the five SEM Clusters).
The Infinite Dial has been published in six countries around the world, and provides broadcasters, online audio publishers, podcasters, advertisers and the financial community with insightful data around consumption of streaming radio, online music and podcasts, as well as the usage of smart speakers and more.
The Infinite Dial® 2022 South Africa
Date: 24 February 2022
For more information on the BRC visit https://brcsa.org.za/
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