Dec 2022

Monthly Archives

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    Top 50 FTA programmes – November 2022

    Top 50 Free to Air programmes by AR, excluding Zero Cost Programmes, excluding Zero Rated Programmes. SABC 1/2/3/ETV, All Adults 15+ Prime Time 17h30 – 22h00. Day Date From To Station Programme Title Genre AR Viewers Share Thur 03/11/2022 2029 2100 S1 Uzalo Dram 14.66   5 671 465 57.8 Thur 03/11/2022 1930 1958 ETV […]

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    Top 50 DSTV programmes – November 2022

    Top 50 DSTV programmes by AR, Excluding Zero Cost Programmes, Excluding Zero Rated Programmes. Prime Time 17h30 – 22h00. Adults 15+ years U:38694 S:8633 All Individuals Age 4+ DSTV U:23690 S:7042 Day Date From To Station Programme Title Genre AR Viewers Share AR Viewers Share Sun 20/11/2022 2130 2159 MOJA Uyajola 9/9 Real 2.34  904 […]

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    Adspend – October 2022

    The Top 10 South African October 2022 advertisers. Advertiser Oct-20 Advertiser Oct-21 Advertiser Oct-22 1 UNILEVER SA  R        184 816 811 UNILEVER SA  R            295 202 729 UNILEVER SA  R            251 855 632 2 GLAXOSMITHKLINE  R        108 602 439 SHOPRITE HOLDINGS LTD  R            163 603 293 CLIENTELE LIMITED  R            168 493 402 3 CLIENTELE LIMITED […]

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    Digital Marketing world Forum 2022 – 5 Key Takeaways

    The Digital Marketing World Forum Europe (DMWF) took place at the RAI in Amsterdam on November 20 and 21 this year. Managing Director of HaveYouHeard’s Durban office and a key player in its international expansion strategy, Kirsty Bissett, was one of two African representatives at the conference. She shares her five key takeaways from the […]

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    RAPT Creative delivers ‘Phakamisa iSpirit’ for Pernod Ricard

    RAPT Creative, recipient of this year’s Financial Mail AdFocus ‘Small Agency of the Year’ Award, is delivering ‘Phakamisa iSpirit’ for Pernod Ricard, the world’s second-largest spirits maker. Run in collaboration with the Gauteng Department of Economic Development and Furntech, Phakamisa iSpirit – Lift the Spirit – is the major focus of Pernod Ricard’s bid to […]

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    Matrix Group Launches a Content + Culture Vertical

    The Matrix Communications Group (Matrix Group) has concluded a deal with Podium Agency (Podium) to join its portfolio of agencies to spearhead the creation, development, and production of culturally appropriate and relevant content for audiences and consumers, platforms, and brands. Podium, led by producer, creative executive and cultural entrepreneur Takunda Bimha, has evolved from a […]

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    MRF implements audit result into latest MAPS

    After an extremely successful audit of the Marketing Research Foundation’s (MRF) Marketing All Product Survey (MAPS) underlying processes, procedures, and protocols, the implementation of the audit recommendations is well underway.   Although the MRF had hoped to release the latest MAPS data covering the July 2021 to June 2022 fieldwork period, towards the end of […]

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    RAPT Creative named as AdFocus’ Small Agency of the Year 2022

    RAPT Creative, the agency that had only just opened its doors for business when Covid-19 struck in 2020, has been named as AdFocus’ Small Agency of the Year. The achievements earning RAPT the title include its tenacity during the 2020 and 2021 lockdowns which saw it grow revenue 100% year-on-year, and its impressive run of […]

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