Welcome to Amplifier – we’re an industry news website focused on the public relations, advertising, media and marketing fields.
Make contact to get your press releases amplified!
Latest Industry News
Unpack the source code of your African Identity at the 2018 Fak’ugesi African Digital Innovation Festival
The Fak’ugesi African Digital Innovation Festival, “Tap Your Afro Source Code”, has announced the line-up of its 2018 programme promising to yet again transform Johannesburg into a celebration of technology, creativity and innovation from across the African continent. The full program of activities running from 18 August to 29 September 2018, Fak’ugesi will take place at... Continue reading→
Ogilvy Cape Town’s Rangaka Takes Lories Chair
Tseliso Rangaka’s appointment as Chair of the Loeries 2018 is “a milestone moment” according to Ogilvy Cape Town MD Vicki Buys. Rangaka has been ECD at the agency since 2015, when he succeeded Chris Gotz, and Buys says this industry recognition is thoroughly deserved: “Tseliso has changed both the way we work and how we... Continue reading→
Mall Ads implements campaign for Aromat
Mall Ads™ recently implemented a geographically targeted, highly successful campaign for seasoning mix Aromat at Kempton Parks’ Shoprite Centre in Gauteng. With the objectives of increasing brand awareness, sales and consumer affiliation, the campaign targeted shoppers on weekends when the mall experienced peak shopping times. Highly skilled professional promoters engaged and interacted with shoppers on... Continue reading→
Primedia Outdoor launches Radio-to-Road synergy in Zambia
In continuous efforts to expand innovative product offerings in Sub-Saharan Africa, Primedia Outdoor today announced Radio-to-Road initiative in Zambia, an integrated multi-channel solution that enables audio and visual channel synchronicity allowing clients to create high-impact campaigns. To build memorable content that is appealing and engaging, Primedia Outdoor has partnered with the local Zambian commercial radio... Continue reading→
#Ads24Diski18! And the winners are …
Ads24 is pleased to announce the winners of its #Ads24Diski18 online tournament, which was live on its website from July to 3 August. Nikki Lewin (Alphabet Soup), Wilise Laurent (Dentsu Aegis), Marizanne Scholtz (HAVAS), Keeva Arnold (TBWA Hunt Lascaris), Ilse Hayes (CARAT), Ricardo Lopes (OMD) each walk away with a PS4 console and official 2018... Continue reading→
Interpublic Group South Africa introduces Park Advertising, opens Meta Media
Chris Botha, current Group Managing Director of The MediaShop has announced the agency’s new central holding company Park Advertising. This entity will house two media agencies – The MediaShop and newcomer sister agency Meta Media. With immediate effect, Chris Botha assumes the role of Group Managing Director of Park Advertising, and will oversee the management... Continue reading→
PMG’s continued association with the APEX Awards
Provantage Media Group is proud to have partnered with the prestigious APEX awards hosted the by the Association for Communication and Advertising yet again in 2018. The APEX programme is aligned to Provantage Media Group’s values and principles of efficacy and of transformation as well as the upliftment of the youth. This is a partnership... Continue reading→
Stir things up and enter Come Dine With Me Season 5
Come Dine With Me South Africa is back and calling for contestants If you fancy yourself an aspiring chef, are holding onto that ‘always impresses’ family recipe for just the right moment, have the skills to be the host with the most or are simply looking for your (forty) five minutes of television fame then... Continue reading→
SPARK Media celebrates the life of Andy Stanton
SPARK Media is celebrating the life of long-time colleague and close friend Andy Stanton who tragically suffered a fatal heart attack earlier this month. The Johannesburg celebration of Andy’s life will take place this Thursday the 16th August. Please join the team at Baron on Main in Bryanston from 4pm to share your memories of... Continue reading→
AMASA Award entries open
The Advertising and Media Association of South Africa (AMASA) has announced that entries for the 2018 AMASA AWARDS are now open and that an exciting new award, the AMASA AGENCY OF THE YEAR AWARD, has been added to the programme. The annual AMASA AWARDS celebrate excellence in media strategy, media planning and the creative and innovative use... Continue reading→