Latest Industry News
Nielsen Sports SA Reports a Significant Increase in Viewership of the 2023 Rugby World Cup
The Springboks have won the Rugby World Cup for a historic fourth time, breaking the world record as the team to win the most World Cup tournaments ever. Following the team’s victory tour around the country, Nielsen Sports SA TV viewership insights note another victory for the national team – and rugby in general –... Continue reading→
IRT Media retains media rights to MyCiTi network for 11th year
IRT (Integrated Rapid Transport) Media, part of the Provantage family, has been awarded the exclusive advertising and media rights for the City of Cape Town’s highly successful MyCiTi Bus Rapid Transit (BRT) service for the 11th consecutive year. This achievement reinforces Provantage’s status as a dominant force in Out of Home (OOH) media. Launched in... Continue reading→
Boomtown Graphic Designer makes it a hat-trick for Brands & Branding
Member of the Boomtown Brand Design team, graphic designer Michelle Conway-Cleaves, has designed her third Brands & Branding South Africa in a row – the hat-trick began with Brands & Branding 2021, continued with Brands & Branding 2022 and now, with the publication of Brands & Branding 2023, comes full circle. Boomtown typically briefs two... Continue reading→
Linda Hächler named Executive Creative director at MetropolitanRepublic
Responding to strong business growth in Africa, MetropolitanRepublic founder and Chief Creative Strategist Paul Warner, is assuming a new role, now focusing on client business and strategic needs across four key hubs on the continent where the group has a growing presence. Part of that process is identifying and recruiting key talent and the latest... Continue reading→
Provantage launch Provantage Sport – Xhanti-Lomzi Nesi Appointed as Managing Director
Provantage, a leader in integrated marketing solutions, has launched Provantage Sport, significantly expanding its reach into the expansive South African sports sponsorship and media arena, which is estimated to generate around R 40-45 billion in annual revenue through activations, sponsorship, media rights, ticketing and hospitality locally. Heading up Provantage Sport as Managing Director is Xhanti-Lomzi... Continue reading→
Effie South Africa and Ipsos Partner to Present 2023 Effie Trends Report
Effie Awards South Africa proudly announces its partnership with Ipsos, a global leader in research and creative effectiveness, to launch the inaugural Effie South Africa Trends Research Report. This collaboration represents a significant milestone in the South African marketing and advertising sector, providing invaluable insights for entrants, marketers, and advertising agencies. The Effie South Africa... Continue reading→
House of Brave Announces Strategic Rebranding
The House of Brave, part of the Brave Group, today announced a major rebranding emphasising its independent status as majority Black-owned South African marketing and brand communication agency. This transformation showcases the agency’s commitment to understanding the evolving South African consumer and setting the course for the future. A key highlight of this journey is... Continue reading→
Boomtown Johannesburg wins first Gold Loerie
The momentum of business wins and growth keeps building with Boomtown Johannesburg winning its first Gold Loerie – a Campaign Craft Gold for South African Non-English Writing for ‘Tiny Truths’, radio work for A Million Girls Foundation. The campaign was conceptualised and written by Creative Director Thule Ngcese and crafted by himself and creative team... Continue reading→
AI app scoops four New Generation Awards
“It is a real thrill to have won four New Generation Social & Digital Media Awards for developing an application (app) that uses artificial intelligence (AI),” says Flow Communications chief technology officer Richard Frank. The four awards won in recognition of the app are part of a set of 11 New Generation Social & Digital... Continue reading→
RAPT Creative: Adland newcomer proves its mettle, again
RAPT Creative, the agency that opened its doors with three employees just months before the global Covid-19 lockdowns yet emerged from the pandemic years having added international brands like Sol, Miller, Fox, Strongbow, Ballentine’s and Windhoek to its stable and over 100 people to its staff complement, has proven its mettle – again. This achievement,... Continue reading→