As has been the case with the annual APEX awards in the past, the 2018 edition once more boasts with a highly regarded adjudication panel. The panel consists of captains of industry from a variety of disciplines, all of whom together will be combing through entries to find the ‘work that works’. Drawn from […]
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Vega students bag two Pencils at D&AD 2018
Four students from Vega – a brand of The Independent Institute of Education (The IIE) – are reeling with excitement after receiving two D&AD Pencil awards for their respective group submissions to the competition’s New Blood category. The D&AD New Blood Awards category recognises young creative talent with the goal of helping them take their […]
Continue readingMore TagPrimedia Outdoor Joins e National Geographic Society for Endangered Species Day Global Out-of-Home Campaign
Featuring Photography from the National Geographic Photo Ark, the Week-Long Campaign will Run in 22 Countries Around the World to Raise Awareness of Species at RiskJohannesburg (Friday May 18, 2018)—Beginning this Endangered Species Day (May 18), powerful images of species at risk from the National Geographic Photo Ark will be featured for a week on […]
Continue readingMore TagABSA branding dominates with Airport Ads
Airport Ads® recently implemented an OOH advertising campaign for ABSA that provided the brand with the unique advantage of dominating key zones within South Africa’s busiest airport – OR Tambo International in Johannesburg. The ABSA messaging targeted consumers within high footfall areas with long dwell times, and thus reaped the benefits of an all-encompassing, top […]
Continue readingMore TagToyota’s new social engagement campaign from FCB Joburg
Toyota’s new social engagement campaign has successfully lifted off with over 90 000 hits and 1,4-million impressions for its first execution paying homage to Toyota Corolla owner Jitesh and his car. This 90-second music video – featuring the charismatic Snooze – which provides insights into the story behind Jitesh and his Corolla, his taste in […]
Continue readingMore TagDigitata Insights wins Silver at Festival of Media Global Awards
Innovative virtual water-saving mobile game delivers much-needed water to the Western Cape, and a prestigious global award to local digital mobile company Local mobile and digital marketing company, Digitata Insights received global recognition for its innovative Smart Water Saving mobile game, developed for Unilever’s Sunlight two-in-one campaign. The company walked away with a Silver for […]
Continue readingMore TagCNN embarks on #ZeroPlasticLunch campaign for World Oceans Day
CNN is embarking on a campaign to encourage students to eliminate single use plastics from their lunches for World Oceans Day, on 8 June, 2018. The network has created video and text resources for schoolchildren and teachers to outline the issue of plastic waste. Using the hashtag #ZeroPlasticLunch, the children are being encouraged to share […]
Continue readingMore TagDUKE’s YPO Africa campaign drives membership on African continent
YPO is the premier leadership organisation for chief executives in the world. With over 25, 000 members in over 130 countries across all industries and businesses, it is a global network that creates powerful connections to foster business and personal growth. Reserved for the highest performers, these chief executives must be leaders of businesses with […]
Continue readingMore TagMeropa and Mauritius – a winning partnership
If you have this inexplicable urge to ‘Rather be in Mauritius’, there are two women you should blame – Janet and Philippa. At the recent 50th anniversary gala dinner hosted by the Mauritius High Commission, two members of the consumer division at Meropa Communications were presented with “an award of excellence for outstanding partnership”.Award winners […]
Continue readingMore TagThe BCSA Presents the 2018 Brand Commune – Business and brand digital transformation
The digitisation of the workplace is no longer a future concept to be dreamt of and spoken about broadly. It’s here now and it impacts how we do business. Has your business begun its digital transformation journey? The Brand Council South Africa (BCSA) has invited anyone from the advertising and marketing, brand, and business world […]
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