With the holiday shopping season upon us, Primedia Outdoor has announced a promotional package on its digital Rank TV network, allowing clients the opportunity to reach commuters on their path to purchase journey during the festive season. As part of this package, clients will receive 32 TV spots for a 30-second commercial per day during […]
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black launches Season 9 of The Walking Dead on FOX
South Africa’s premium entertainment streaming service, black, is bringing the much-anticipated Season 9 of The Walking Dead at 20:45, from 8 October on FOX Channel 201. The new 8 part season of The Walking Dead, available for subscription on FOX through black, follows the survivors a year and a half after the end of the […]
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Debuting The All New CNN Business
New Look, New Editorial Focus, New San Francisco Bureau CNN Business launched today with a new site, design, editorial focus and San Francisco bureau in our mission to chronicle the biggest business story of our time – the digital transformation of business disrupting every corner of the global economy. From retail to media to energy and everything in […]
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Blurred Media Lines
By Victor Koaho, Business Unit Manager, The MediaShop I remember growing up on the dusty streets of the Vaal as a radio addict who used to love listening to Radio Bop. Radio Bop had some of the coolest voices on radio, and was broadcast out of the then Bophuthatswana. I could only catch Radio Bop […]
Continue readingMore TagX Marks The Spot In Africa
Sanlam’s latest through the line campaign celebrates Africa as a treasure-trove of unrivalled potential. An incubator for ingenuity. And a continent of endless possibilities. A place like no other. Sanlam has and always will call Africa home. For the last 100 years, the Group has been 100% committed to investing in Africa’s people and potential. […]
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Toyota Hilux Gets ‘Tougher-er’ in New Campaign from FCB Joburg
Toyota Hilux, renowned for its legendary toughness and for nearly 50 years the market leader in a hotly-contested segment of the market, goes up against its toughest competition yet in a new campaign from FCB Joburg. Rugged, unmapped mountain trails; rivers in flood; inaccessible fishing spots – they’re child’s play for the country’s favourite dependable […]
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CNN International Commercial appoints Tini Sevak to head Audiences and Data Group
Tini Sevak has joined CNN to lead its international data strategy, create new solutions that further inform business intelligence and provide commercial partners with sophisticated ways to utilise campaign insight. As Vice President, Audiences and Data, at CNN International Commercial (CNNIC), Sevak oversees a global team of data and research specialists using Turner resources as […]
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Tastic Rice repositions Masterbrand, innovates with two new variants
Tastic Rice has taken to the small screen to communicate its new masterbrand campaign, as well as the launch of two new variants in the rice market. The Tiger Brands marque, known for its quality credentials, is an iconic brand that has lived in the hearts and homes of South Africans for nearly 60 years. […]
Continue readingMore TagRemember to remember me – making advertising stick
Louise Hefer, Media Strategist at The MediaShop says: Something horrible recently happened in our household *cue first world problem here*. Our TV remote broke, and I mean proper broke…broke in terms of not being able to forward, exit or move between channels. So now we’re rocking it old school style and having to actually get […]
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Is this how we sell things now?
Over the years, Nando’s has not only given us delicious PERi-PERi flame-grilled chicken, but food for thought via their adverts, campaigns and social commentary, with the latest one questioning the surplus of “Afro-futurism” on our screens at the moment. Their most recent ad promoting their Half Chicken with any single side was released on Monday, […]
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