VMLY&R South Africa has been appointed as the new Development Digital agency for Renault South Africa.
The partnership will fall under VMLY&R Commerce, the agency’s specialist creative commerce
proposition, which launched in South Africa last week.
“We at Renault are delighted to partner with a globally renowned, award-winning agency to elevate our online brand experience,” says Sithabile Maphumulo, VP Marketing Renault South Africa.
Imran Patel, Chief Experience Officer at VMLY&R South Africa, who heads up VMLY&R Commerce in the country, is excited to hit the ground running with such a great brand already on board: “Renault is an iconic brand in the automotive space, with a range of models that appeal to all South Africans, and we’re thrilled to be working alongside a forward-thinking team who embrace innovation and who are determined to deploy creativity ‘par excellence. We’re looking forward to doing great work together.”