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Drones Take Entertainment To New Levels

Drone technology has made considerable advances since the last Mediatech Africa in 2017. According to Mediatech trade show director, Simon Robinson, drone technology is a powerful tool for many sectors of the economy but it’s undeniably disrupting and drastically altering the events, media, and film-making industries. “Unmanned aerial geniuses – drones ignite the imaginations of […]

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South African agency launches Martell’s Home Live global influencer programme in New York

Following its 2018 appointment as the influencer agency-on-record for the luxury beverage brands in the Martell Mumm Perrier-Jouët (MMPJ) stable, South African agency, HaveYouHeard, launched Martell’s global influencer programme in New York at the brand’s first ever Martell HOME Live event. The agency’s Head of Strategy, Ryan McFadyen, was in New York to meet the […]

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New Vodacom ad celebrates nation-building through digital education

In a significant move to showcase the social purpose of its business, Vodacom has launched a heartwarming television commercial emphasising the organisation’s commitment to building South Africa through digital education. The commercial features a grandmother telling her new granddaughter of the wonders life can deliver – and how new digital tools make them even better. The […]

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