The hot topic of digital disruption, and consequentially the accelerated pace at which our working lives are shifting, was tackled from three seemingly disparate directions at Marketing the Future, a recent event held by the IMM Graduate School and proudly supported by Nedbank. Dion Chang, trend analyst; Jay Badza, founder and head honcho of Orchard […]
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The world’s largest Programmatic conference in a nutshell
On the back of attending Programmatic I/O in New York, Ashleigh Footit, Head of Techops, Programmatic and Performance at SPARK Media shares some insights into the state of programmatic advertising, brand safety and ad fraud both in the US and here at home. After an intense two days spent at the world’s largest conference on […]
Continue readingMore TagThe 2019 Nedbank IMC Conference gets the full frontal on email marketing with Everlytic
As a local service that bears all the potential of your email and SMS campaigns, automating communications and making life easier for marketers, Everlytic is a perfect partner for the 2019 Nedbank Integrated Marketing Conference. For a conference that aims to strip away the fluff in marketing by focusing on what’s important – the bottom […]
Continue readingMore TagAsk Afrika celebrates innovation in the use of market research with Da Vinci Awards
Some of South Africa’s top companies were celebrated at a gala dinner at Ask Afrika’s inaugural Da Vinci Awards, held at Summer Place in Hyde Park, Sandton, on 21 November 2018.“The Ask Afrika Da Vinci Awards are a new initiative and are our way of recognising what our clients’ have achieved not only by commissioning […]
Continue readingMore TagZimnat and JCDecaux at the Exceptional Awards in the Best Outdoor Media
Zimnat and JCDecaux were the ultimate victors in the Best Outdoor Campaign Category at the Exceptional Marketing Awards (EMA) for their efforts in promoting their latest, most successful campaign in Zimbabwe. The Award was presented during the 10th Annual Marketers Convention, held at the Kingdom Hotel, in Victoria on the 2nd of November 2018. The […]
Continue readingMore TagAMASA adds to its Board
The Advertising Media Association of South Africa (AMASA) has announced two new additional members to its board of directors. AMASA welcomes Mpho Maseko and Parmeshan Moodliar to the table. Mpho and Parmeshan join current directors Wayne Bischoff, Wayne Bishop, Karen Bailey, Lyn Jones and Rob Smuts. Wayne Bischoff says: “Both Mpho and Parmeshan are old […]
Continue readingMore TagDistell Launches Responsible Drinking Campaign
SA liquor giant, Distell has launched an integrated campaign, aimed at encouraging the responsible consumption of alcohol. This is part of the company’s on-going efforts to create awareness around the dangers of drinking and driving, and to encourage responsible drinking particularly during this festive season. #RespectNotRegret #PaceYourself […]
Continue readingMore Tag20 Top Industry Experts. One Day. One Stream. Ted Talk Style.
“An absolutely formidable array,” is how IMC CEO Dale Hefer describes the speaker line up for the 2019 Nedbank IMC Conference happening in March 2019. “Our mission was to bring together 20 great marketing minds and it is mission accomplished” Included on the line-up is Khensani Nobanda Group Executive Marketing and Corporate Affairs, Nedbank. “I am […]
Continue readingMore TagAPEX 2019 – Call for Entries
The Association for Communication and Advertising (ACA) is pleased to announce that the 2019 APEX awards season is officially open for entry. The annual APEX awards is hosted by the ACA, the official representative body for the Communications and Advertising sector in South Africa. The APEX awards programme recognises and awards those advertising and communications […]
Continue readingMore TagSouth Africa’s Favorite Cricket Event for a Cause is back!
One of most the most anticipated events on South Africa’s cricketing calendar is back! Cricket South Africa (CSA), together with Momentum and the Central Gauteng Lions; have announced that the 8th Momentum One Day International (ODI) PinkDay will take place during the third ODI between South Africa and Pakistan on Sunday 27 January 2019, at […]
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