Fourways Mall has turned to out of home media to draw shoppers from surrounding areas, tasking Street Network with a visually striking promotional campaign on bus shelters and taxi ranks in the surrounding area to grab the attention of commuters in the general Fourways area. These locations are key, as their proximity to the Mall […]
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Woodlands Dairy launches ‘rubbish’ billboard
Woodlands Dairy has partnered with the Colours of You SA (COYSA) collective to turn trash into a piece of art to communicate and highlight the beauty which comes from cleaning up your hood for good. Launching today, January 22nd, the artwork forms part of a billboard on the R303 as motorists leave the N2 and […]
Continue readingMore TagAirport Ads and Global Out of Home Media Support ACI Africa General Assembly
Airport Ads® in association with Global Out of Home Media recently played a key sponsorship role in the Airports Council International Africa’s 27th Annual General Assembly, Regional Conference and Exhibition, which took place in Abidjan, Côte d’Ivoire from the 13th to the 19th of October. Airports Council International (ACI) is the only global trade representative […]
Continue readingMore TagOutdoor Network Unveils SA’s Largest Digital Billboard In KZN
Outdoor Network has taken the latest step in growing its already-sizeable network, by unveiling a large format double-sided digital billboard site on the M3 highway in close proximity to the Durban CBD. The site is significant in size and commands an imposing presence, measuring 4.5m x 18m (81m2 on each side), and is located adjacent […]
Continue readingMore TagGlobal Out Of Home Media Rebrands For The Future
2018 has been a year of change for Global Out of Home Media – a division of the Provantage Media Group – in which it has implemented and put in place foundations upon which to capitalise on its market-leading position in the African market and deliver tangible results for its customers. A key element in […]
Continue readingMore TagHeineken Invites football fans to share the drama in a South African Out-of-Home first
What do you do when one of the world’s biggest beers and one of the largest sports events on the planet ask you to ‘share the drama’? You engage…particularly when they’ve used cutting-edge billboard technology and a visually-captivating creative execution to grab your attention. That was the case when UEFA Champions League sponsor Heineken collaborated […]
Continue readingMore TagVodacom Partners with Street Network for Fibre Offering
Vodacom recently partnered with Street Network to drive awareness in Cape Town of the mobile service provider’s fibre offering. To this end, Vodacom has embarked on an awareness campaign that sees it rolling out a thought-provoking execution across a number of strategically-located bus shelters along popular routes in the Mother City, targeting commuting Capetonians as […]
Continue readingMore Tag#Takebackthetax Ignites Change
The illicit cigarette trade in South Africa is a parasite, infecting the growth of our country by eroding more than R7 billion in tax revenue every year. Primarily a lack of enforcement and penalties has allowed the illegal industry to thrive, to a point that the number 1 selling cigarette brand in South Africa is […]
Continue readingMore TagHalls SA ‘Owns The Moment’ With Street Network
Halls, the maker of the internationally-renowned menthol throat sweets, took to the streets of Johannesburg to drive awareness of its “Own the Moment” campaign, promoting the online competition and social engagement, and encouraging Google search.The mechanism by which Halls achieved this was a partnership with Street Network, which saw the roll-out of an innovative creative […]
Continue readingMore TagTo Claim Fast Internet for All, VOO Telecom Turns the Infamous Buffering Wheel into a New Medium
Data shows that over 50% of people experience “buffer rage” every day. A state of uncontrollable anger induced by the interruption of online content or streaming video due to slow internet speed. 34% of respondents even suffer more from buffer rage than road rage. Indeed, when it comes to the internet, our needs (and expectations) are growing […]
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