Everything is going fine, but then the power cuts out. No problem, your employees have laptops, and backup systems keep PCs running. But what about your data? What steps have you taken to ensure your business information and application services remain available when loadshedding strikes? And did you also cover your security? When data and […]
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Effie South Africa Committee Tasked with Highlighting Effectiveness in Marketing
Effie South Africa appoints new committee to drive excellence in marketing and communication Anwar Jappie elected Effie South Africa Chair Committee to oversee annual awards program, Effie dialogue series, and Nedbank IMC partnership The Association for Communication and Advertising (ACA) is proud to announce the new Effie South Africa Committee, tasked with promoting and growing […]
Continue readingMore TagVMLY&R South Africa took home seven trophies, including Best In Show and Agency of the Year at this year’s Awards
It was a night to remember for VMLY&R South Africa at this year’s MMA South Africa SMARTIES Awards, as the agency took home seven trophies for The Bright Sides, a campaign created for Nando’s. The campaign was awarded gold in four categories, as well as a silver award. The cherry on top was ending the […]
Continue readingMore TagRazor PR wins ‘Best Reputation work in EMEA’ for third year running at EMEA Sabre Awards
Razor PR, the globally award winning South African public relations and reputation management agency of M&C Saatchi Group, and its client Anglo American, took home the Diamond SABRE Award for Superior Achievement in Reputation Management at the ceremony held in Germany on Thursday. This is the third year running that Razor has won the top […]
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TCL Is Making Google TV More Accessible For All South Africans
Google TV is making a difference between South Africans and enthusiasts right across the globe with an advanced, immersive viewing experience. Google TV follows closely in the footsteps of Android TV, offering the latest and greatest in television viewing. There is so much more to TV viewing and with the myriad of outstanding features on offer, like built-in Voice Search, […]
Continue readingMore TagSouth African Marketing Industry Alliance announces Second WFA Global Diversity, Equity & Inclusion (DEI) Census
Marketing and advertising professionals from around the world are being asked to share their views on the state of diversity, equity and inclusion (DEI) in the industry by participating in the second Global DEI Census in marketing. South Africa – often considered a global pacesetter in DEI following the country’s transition to democracy in 1994 […]
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Multi award-winning Carly Fields joins Algoa FM
Carly Fields, who became a household name after making her broadcasting debut on YOTV in 1996, followed by award-winning stints on radio, has joined Algoa FM. “I’m extremely excited to be joining the Algoa FM family!” says Fields, who hosted her first show on Friday, March 10. She presents “Carly on Algoa FM” Friday evenings […]
Continue readingMore TagMullenLowe’s commercial for Save the Children exposes Xenophobia
Thousands of migrant children seeking refuge in South Africa face hatred, harassment, and violence. As a wake up call to South Africa, and the world, advertising agency MullenLowe South Africa has created a commercial for NPO Save the Children that shows the horrifying realities of xenophobic behaviour. Indololwane, the word for elbow in isiZulu, is […]
Continue readingMore TagThe Digital Shift in Media Strategy – An Opportunity Boom
For more than a decade, media industries the world over have grappled with disruptive and persistent change. A major factor in this tumultuous state of play has been the rise of digital, which has challenged and inspired marketers, media planners, buyers, and strategists, to look beyond traditional media channels to incorporate digital media channels through […]
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Outdoor Network Is Flipping The Switch On Load-Shedding
Over two hundred days of load-shedding are predicted this year. Businesses have been hit hard by the rolling power cuts and the digital marketing sector in particular has been impacted by the disruptions. The OOH landscape is feeling the loss of audiences during peak time travel which in turn affects advertisers who are re-looking their […]
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